Food culture has always been deeply personal for consumers of the internet age, especially for those choosing to forgo red meat.
Vegetarian and vegan culture proponents continue the trend of publicizing the idea that eating meat harms health, wastes resources, causes deforestation and creates pollution.
Vegetarian-leaning arguments often include the idea that killing animals for food is cruel and unethical since non-animal food sources are plentiful. But aiming vegan and vegetarian rhetoric toward the general consumer may prove fruitless because for some, giving up meat is impossible. It’s just too damn tasty.
But there is an alternative: enter “flexitarianism.”